The hospitality industry is one of the largest and most dynamic in the world, with millions of people traveling annually in search of unique and memorable experiences. This sector not only fulfills the purpose of providing unforgettable moments for travelers but also generates millions in revenue and provides employment opportunities for numerous people. The rise of hospitality as an investment In recent years, the hotel sector has experienced steady and sustainable growth worldwide. According to a Statista report, in 2023, the global hospitality market reached nearly 4.7 trillion dollars and was projected to grow to 5.8 trillion dollars in 2027, with a compound annual growth rate (CAGR) of 5.5 percent. Undoubtedly, hospitality, with its focus on customer satisfaction and the creation of meaningful experiences for visitors, has emerged as an extremely attractive investment option. As people seek more genuine experiences during their travels, there has been a shift towards a greater demand for boutique accommodations, eco-resorts, adventure tourism, and unique gastronomic options. Now, let's explore a little about how hospitality has become a viable option for investors and how this industry offers a fresh and constantly growing perspective. Stability and resilience: while financial markets may be volatile, the hospitality industry tends to be more stable

One of the most recurring principles in investment is the relevance of diversification. In essence, it is about following the classic strategy of not concentrating all the resources in one place. In financial terms, diversification implies investing in a variety of assets, which means investing in different options to spread investment risk among various industries, companies, countries, among others. In the investment world, diversification has always been a key method of minimizing risk and maximizing profit. But how do they do it? One of the ways that investors are diversifying is through investing in exchange-traded funds (ETFs). ETFs are similar to mutual funds, but they trade on the exchange like stocks, which means that investors can buy and sell parts of a diversified basket of assets throughout the day. ETFs offer a wide range of investment options, from stocks and bonds to commodities and currencies, allowing investors to build diversified and customized portfolios. Another way is through investing in real estate. This mutual fund is a popular form of diversification because it offers a steady stream of income and long-term capital appreciation. Investors can invest in real estate directly, through property purchases, or indirectly, through real estate investment funds. Also, they allocate their assets