Today, sustainability has become a fundamental pillar across all industries, and the tourism sector is no exception. This sector is seizing the opportunity to adapt to new trends and consumer demands, as well as to the objectives set out in the 2030 Agenda and the Sustainable Development Goals (SDGs), promoting a green economy. Within this green economy framework, sustainable tourism emerges as a key strategy that goes beyond the environmentally conscious traveler. It is a model where the destination, acting as the host, aims to meet the needs of visitors and industries while preserving natural and cultural resources without compromising future generations. The United Nations (UN) outlines three core principles for sustainable tourism: Make optimal use of environmental resources. Respect the sociocultural authenticity of communities, including architecture and traditions, among others. Ensure long-term economic activities that help reduce poverty. In recent years, sustainable tourism has experienced significant growth. According to Statista, the ecotourism market, an integral part of sustainable tourism, reached over $196 billion in 2023. A report by Booking also revealed that 76% of travelers are interested in traveling more sustainably, showing a trend toward more conscious travel. In fact, the same report highlighted that 43% of travelers are willing to pay

As Confucius once said, “to know how to eat is to know how to live,” a phrase that invites us to appreciate food both for the pleasure of enjoying a great dish and for the nutritional benefits it provides. Without a doubt, eating is a pleasure for many, so much so that the tourism sector has a category dedicated exclusively to it: gastronomic tourism. For travelers, gastronomic tourism is a strong motivation when considering a destination. According to a report by La República, a survey conducted by the travel website Booking revealed that 88% of respondents consider tasting local cuisine as one of the main reasons for choosing a destination. If traveling is on your agenda for the rest of the year, here are some top cities you might consider for a unique culinary experience, as they are renowned for their gastronomic offerings centered around Michelin-starred restaurants, which have gained much popularity. According to the latest figures published last year, Tokyo leads with 200 Michelin-starred restaurants, with ratings ranging from 1 to 3 stars. Following this, 9,706 km away, Paris has 130 Michelin stars. And to not leave it there, I also want to share two restaurants in each destination that, may

In recent years, I have witnessed the growth and significance of the orange economy, which has made a substantial contribution to the gross domestic product (GDP) of various countries. This is particularly notable in Latin America, where growth is evident in areas such as job creation and exports. Mexico is a standout example; according to a report published by Wortev Capital a few years ago, this industry accounted for 3.1% of national employment. Before continuing, it is essential to briefly review that when we refer to the “orange economy,” we are talking about creative and cultural industries that drive economic growth through job creation and social development while promoting creativity, innovation, art, and artistic expression. According to UNESCO, these industries represent 3% of the global GDP. The orange economy has a significant impact on tourist destinations, serving as a diversification mechanism that reduces reliance on traditional sectors. Among the emerging tourist destinations fostering this industry is Colombia, which has developed tourism routes in cities like Medellín and Bogotá, where urban areas have been revitalized, jobs were created, and local urban art, music, and cuisine have served as an attraction to international tourists. Another notable country is Brazil, where the orange economy is prominently

Every day, we become more vulnerable and impacted by the effects of climate change, which significantly affects countries and their economies. A prime example is the sargassum seaweed problem, a global issue that has greatly impacted tourism and the economies of various regions, particularly in coastal areas such as the Caribbean and the Gulf of Mexico. A clear illustration of the risk sargassum poses to the economy and tourism is Quintana Roo, Mexico. In 2019, its tourism activities saw a reduction of between 2.2% and 5% due to the arrival of sargassum. The impact on tourism is mainly due to the foul odors and unattractive appearance caused by the accumulation of sargassum, making it less appealing to tourists and local community. This situation also creates blockages and an obstacle for recreational activities such as swimming, diving, and snorkeling. Consequently, these factors negatively affect the economy by reducing the revenue generated from tourism-related visits and activities. Moreover, the investment in cleanup efforts involves significant and recurring costs to keep the area clean and appealing. Additionally, local fishing and businesses are affected due to fewer visits to restaurants, hotels, and shops nearby. In the Caribbean region, sargassum also poses a barrier to those engaged

In recent years, wellness and health have become crucial and non-negotiable factors globally, driving a growing trend in tourism and hospitality. According to a McKinsey study, 79% of respondents view their wellness as a top priority. This article will briefly explore the rise of health and wellness in the sector and how the hotel industry is capitalizing on this trend. Beyond creating new business opportunities and profitability, hotels aim to be a key destination for those seeking relaxation with wellness as a main focus. When we talk about wellness tourism, it’s essential to highlight that this concept involves people traveling to various destinations with purposes beyond just vacation. These travelers seek to care for their mental and emotional health while enjoying their stay. This type of tourism accounts for about 17% of global tourism spending. According to research from RunRepeat, the global wellness tourism sector is expected to reach $1.2 trillion by 2027. This makes it crucial for businesses in this sector to adapt to these trends to ensure their continued success and relevance in the market. A successful case of this integration is Hyatt Hotels, an international chain known for offering unique wellness-focused experiences. One notable example is the Grand Hyatt Playa

Reflecting on the recent 2024 Olympic Games, it is clear that this sporting event has left a significant economic mark, not only in terms of infrastructure investments but also in key sectors such as tourism and job generator, as well as an intangible return on reputation for the host country and sponsoring brands. This article provides a brief analysis of the Olympics' impact on these critical areas and how they have contributed to the grow of the French economy. Impact on Tourism and Job Creation The Olympics, held every four years, is one of the world's largest sporting events, drawing the attention of millions fans globally. As a result, the host country becomes the center of attention, with France anticipating the arrival of 11.3 million visitors in Paris during the 2024 Olympic Games. This sum includes both spectators of the Olympic events and tourists who took the opportunity to visit the city. In addition to the direct benefit of increased visitors, the country also sees positive effects in other sectors tied to tourism, such as hotels, restaurants, museums, and transportation services, many of which were modernized and upgraded specifically for this event. Total Economic Impact on Paris from the 2024 Olympic Tourism The economic impact

Katy Paola Rosario, a young woman brimming with passion and enthusiasm for cooking, has made her mark in the gastronomic world of San Sebastián, Spain. Her talent was recognized when she received a scholarship to the prestigious Basque Culinary Center, thanks to her extraordinary participation in the latest edition of Cocina Creativa. This project, driven in collaboration with the Instituto Nacional de Formación Técnico Profesional (INFOTEP), goes beyond traditional teaching and becomes a true catalyst of opportunities for Dominican youth. For five intense weeks, Katy dedicated herself to improve her culinary techniques, participating in a program that challenges and expands students' skill. Under the guidance of renowned chefs, Katy not only improved her skills but also acquired new techniques that prepare her to face the challenges of the competitive culinary world. Despite the program's intensity, Katy describes her experience as incredible. "I have learned that perseverance, resilience, discipline, and optimism can take us far. Thanks to the teachers who have taught me in this short time

I'm sure by now you've heard countless times about the positive impact that artificial intelligence (AI) has when implemented in businesses as a mechanism for innovation and efficiency in operational management. Today, I can tell you that this is only the beginning, so prepare yourself for the coming years when you will continue to hear about this topic and success stories of companies taking advantage of this opportunity and leveraging the advances of this technology. All signs indicate that companies will increase their investment in artificial intelligence in the coming years. A few months ago, La República shared an article on "Artificial Intelligence in Latin America," published by MIT Technology Review. Among the relevant data from the research, it was mentioned that 60% of the companies in the sample started incorporating artificial intelligence in the last three years, and 20% did so in 2023. Furthermore, 71% of the companies recognized that artificial intelligence has enormous potential for their businesses, and those with the most leadership in the field plan to allocate 15% of their technology budget to artificial intelligence in the coming years. A success case where the implementation of artificial intelligence plays a crucial role is Amazon, as reported by The

As we begin the second half of the year, it is essential to stop and review on the emerging market trends. This pause will allow us to make informed decisions and, if necessary, adjust our objectives to ensure optimal results in our businesses. It is the right time to evaluate which aspects of the sector remain relevant and which require modifications to adapt to the new market realities. If, like me, you are passionate about the tourism sector, I invite you to join me in this analysis of the evolution of tourism for the remainder of the year. Unique Experiences A few weeks ago, we discussed wellness tourism and how this category has gained relevance as current travelers seek to improve their quality of life. This trend is closely linked to luxury tourism. According to Hosteltur, this type of tourism continues to resonate as travelers prioritize a lifestyle that promotes both external and internal well-being. This implies that destinations will be valued for the activities they offer, such as spiritual, gastronomic, and physical experiences. The demand for exclusive and transformative experiences continues to grow, and it is an opportunity we should not miss. Sustainable Tourism Environmental awareness is increasingly present in society, and travelers are

One of life's greatest pleasures is enjoying a good dish, and even more so when it's a new gastronomic experience. For any traveler, gastronomy is one of the main reasons for traveling. According to a study conducted by the digital travel agency Booking, 88% of travelers state that one of their main motivations when choosing a destination is tasting local cuisine. Therefore, I wanted to create a list to share the best cities with Michelin-starred restaurants, as this distinction guarantees an explosion of flavors and culinary authenticity. While it's true that traveling doesn't necessarily mean doing it in a group, solo trips are also ideal for spontaneous getaways, moments of reflection, or even self-discovery. If you enjoy traveling alone and have Singapore on your list of destinations, you can't miss Burnt Ends. The experience begins the moment you enter the restaurant, which boasts a vibrant and sophisticated atmosphere. With one Michelin star, Burnt Ends offers an open kitchen where you can appreciate the cooking process of the dishes, with meat being their main specialty. If you're a wine lover, they have an interesting wine list. On the other hand, if you find yourself in the city that never sleeps, New York, Le