After more than a year of the beginning of a new "era" after the pandemic caused by Covid-19, the tourism sector has recorded impressive figures. Its growth after the reopening of businesses after the pandemic is undoubtedly notorious, but who is responsible for this growth? Social networks play an important role in this evolution. During confinement, one of the social networks that grew exponentially was TikTok, and on this platform, in addition to being able to find entertainment content, there is informational and educational content. The advantage of TikTok, unlike other social networks, is the ease with which a video can get huge reach. According to the TikTok portal, in July 2021 the trends on its platform were around # hashtags, especially those linked to tourism and travel. Among the most prominent and viral hashtags is #Travel with more than 43.7 billion views and #Holidays with more than 29 million views. Users who create and those who consume these types of content often share reviews and/or tours of the places they visit, such as restaurants and hotels. These are made organically, so they tend to have more credibility with consumers. That said, what are you waiting for to generate content for your business?

The term restoration refers to businesses dedicated to the preparation of food and beverages prepared for consumption. Including different types of businesses such as restaurants, eating houses, cafeterias, bars, inns, wine bars and wineries. Times have changed and with it the world of restoration which presents numerous changes with new lines of business. Actors, comedians, athletes, singers and businessmen have followed the example of Hollywood stars such as Bruce Willis and Nicole Kidman to invest in the catering sector by opening restaurants or bars, hand in hand with renowned chefs and expert restaurateurs. Among these we can mention: Bertín Osborne: The presenter of My house is yours, has an establishment in Zaragoza called La casa de Bertín run by chef Jesús Lobato, who has become famous for using the freshest and most seasonal products.   Joaquín Sabina: It has Mexican food stores in Madrid, a chain called La Mordida where quesadillas, gringas, chicken flautas, enchiladas, carnitas or kahlúa cake are served.   Shakira y Piqué: Blue Spot has opened in the attic of the Ocean building in Barcelona, ​​with very Mediterranean dishes, such as prawn niguiri, cold crab soup with a touch of smoke, crab burger with sesame, chili and lime or cockles firewood. Enrique Iglesias, Pau Gasol y Rafael

A little while ago I didn't know what they were about and now it's the only thing that is talked about. NFT's have gone from being a talking point exclusive to the world of art and collecting, but these digital assets have found a place in restoration. VCR Group , a company dedicated to creating concepts, culinary experiences and food products in physical and digital spaces, announced that next year it will open the FlyFish Club , the world's first NFT restaurant. The FlyFish Club is a seafood-inspired concept founded by serial entrepreneur Gary Vaynerchuk and restaurateurs David Rodolitz, Founding Partner and CEO of Empellon Restaurant Group, Culinary Director Josh Capon of Lure Fishbar and Executive Vice President of Operations Conor Hanlon. This group of visionaries impresses in many ways. The innovative restaurant will be 10,000 square feet in an iconic New York City location. If you are wondering how you can access, then the answer is in the blockchain. Yes, to obtain a membership you must buy with non-fungible tokens, and the best thing is that being an owner can generate new business opportunities in a short time. If you have any doubts, I can tell you that according to the

Although it sounds repetitive to talk about the "new normality", the hospitality sector is still going through transformation processes that lead to focus even more on the needs of the client and the local economy. Sanitary restrictions have opened our minds to enjoy rural and natural environments to vacation and at the same time, support the economic development of remote towns and locations. According to the survey carried out in 2022 by the Barceló Hotel Group, among the experiences that Spaniards would most like to enjoy during their trip, 35% want to discover cultural heritage, visit museums and places of interest. 25% long to spend the day on the beach, enjoying the sun and good weather, while another 25% prefer to discover and enjoy the local cuisine. In general, your clients are now looking to explore more open spaces, away from crowds and culturally rich. What we call Ecotourism and Cultural Tourism. This awareness of nature promotes responsible actions through the application of various sustainability principles, such as the minimization of negative environmental impacts and the construction of positive experiences for both locals and visitors. Therefore, companies cannot be left behind, the effort must be focused on adapting to the guidelines that their

A few years ago there was no talk of luxury and sustainability in the tourism sector in the same conversation, in fact, there was hardly any talk of sustainability. Now, it is more and more common to find these terms as relevant criteria in the business models of hotel projects. Travelers have added finding “green hotels” to their list of priorities when choosing their destination. According to a Booking.com survey of 81% of the traveling community that expects the industry to offer more sustainable options and focuses on five key areas: waste, energy and support for local communities, above all by protecting nature. From biodegradable materials, chlorine-free swimming pools and renewable energy sources, and its beautiful ecological infrastructures! Many hotels are undergoing a process of transformation towards a more environmentally friendly behavior without forgetting exclusivity and luxury. Here is a tour of the trendsetters for this season. Soneva Kiri Koh Kood, Thailand It is one of the best examples of eco-luxury in the traveling reality that is committed to the planet. Soneva Kiri, is one of the favorite haunts of countless royal families, actors and rock stars, the entire complex, even with all its extremely picturesque beauty, is also self-sufficient when it comes to

Today we can see how platforms such as Airbnb have taken center stage worldwide when it comes to vacations, leaving behind conventional tourism such as hotel stays, is it a matter of price or service or technology?  As a starting point, Airbnb is a company that through a digital platform offers a new method of both private and tourist accommodation. Although this company emerged in 2007, it took 11 years before it became more relevant. Today, Airbnb is present around the world in more than 220 countries and more than four million international hosts. Today, tourist and professional trips are completely different from previous years, since there is no longer the need to stay in a hotel necessarily, thanks to platforms like Airbnb we can plan a trip to any destination from start to finish adjusting to our needs and of course to our budget.  But what is the difference about Airbnb compared to the hotel industry? Without a doubt, the hotel industry is one of the most important sectors in terms of hospitality. Also, within the hospitality industry there are different types of accommodations such as hotels, motels, resorts, vacation homes among others, each serving a different need. Between Airbnb and the hotel